Johnny Tan

AWARDS

1999—Golden Marble awards—Pepsi—“Play acting”—Gold 

2000—New York Festivals—Pepsi “Play acting”—Silver

2000—London International Advertising Awards(LIA)—Pepsi “Playacting”—Silver

2000—London International Advertising Awards—All Sport—All Sport—Bronze

2000—CLIO Awards—Pepsi—“Playacting”,”Landing”, “Cabbie”—3 X Bronze

2004—AICP—New York Olympics 2012—‘Let the dreams begin’—Honoree 

2005—Adfest—Visa—“Victory”—Silver

2007—China 4As Golden Seal Awards—Mentos Gum—‘Tongue twister’—Best of Show 

2007—China 4As Golden Seal Awards—Mentos Gum—‘Tongue twister’—Craft, Art direction—Gold

2007—China Advertising and Brand Conference—Mentos Gum—‘Tongue Twister’—Gold

2008—China Great Wall Advertising Awards— Mentos Perfetti Van Melle—Tongue Twister—Gold

2008—China Great Wall Advertising Awards—WWF—Panda Series—Finalist

2008—China 4As Golden Seal Awards—Mentos—Perfetti Van Melle—Gold

2009—One Show—WWF—Panda Series—Poster—Shortlist

2009—One Show—WWF—Panda Series—Print—Shortlist

2009—China Advertising and Brand Conference—Bose—Rain Drop—Gold

2009—China Advertising and Brand Conference—Bose—Journey—Silver

2009—Adfest—WWF—Panda Series—Best use of illustration—Silver

2009—Adfest—WWF—Panda Series—Best use of collateral design—Silver

2009—Adfest—Bose—Map—Gold

2009—CLIO Awards—WWF—Panda Series—Silver

2009—D&AD—WWF—Panda Series—Poster—In Book

2009—Cannes Lions—WWF—Water—Press—Finalist

2009—Asian Marketing Effectiveness Awards Festival—Diageo—The Pact between men—Gold

2009—Spikes Asia—WWF—Fate is in your hands—Digital—Gold

2009—Spikes Asia—WWF—Fate is in your hands—Direct—Silver

2009—Spikes Asia—WWF—Panda Series—Design—Bronze

2009—Spikes Asia—WWF—Panda Series—Public Service—Bronze

2009—Spikes Asia—WWF—Fate is in your hands—Events and field marketing—Finalist

2009—Spikes Asia—WWF—Panda Series—Print and craftiest use of Art direction—Finalist

2009—China Great Wall Awards—WWF—Panda Series—Outdoor—Gold

2009—China Great Wall Awards—WWF—Panda Series—Print—Silver

2009—China Great Wall Awards—Bose—Score—Print—Silver

2009—China Great Wall Awards—Mentos—Illusions—TV—Silver

2009—China 4As Golden Seal Awards—WWF—Fate is in your hands—innovative media—Silver

2009—China 4As Golden Seal Awards—WWF—Fate is in your hands—interactive—Bronze

2009—China 4As Golden Seal Awards—Mentos—Illusions—TV—Bronze

2009—China Effies—Minute Maid—Rituals—Fast Moving Goods—Gold

2009—China Effies—Mentos—Illusions—Fast Moving Goods—Gold

2009—China Effies—Diageo—The Pact between Men—Fast Moving Goods—Silver

2009—China Effies—Mentos—Illusions—Best use of media—Gold

2009—LongXi Awards—WWF—Panda Series—Outdoor—In Book

2009—LongXi Awards—WWF—Panda Series—Print Craft—In Book

2009—LongXi Awards—WWF—Fate is in your hands—Mobile—In Book

2009—MEDIA Creative Agency of the Year—Winner

2009—AdAge China Agency of the Year—Winner

2010—One Show interactive—WWF—Fate is in your hands—Gaming & Branded Application—Silver

2010—One Show interactive—WWF—Fate is in your hands—Excellence in New Media (Augmented reality)—Merit

2010—One Show interactive—WWF—Fate is in your hands—Excellence in New Media (Public Service)—Merit

2010—The Webby Awards—WWF—Fate is in your hands—Best use of mobile—Winner

2010—The Webby Awards—WWF—Fate is in your hands—People’s Voice—Winner

2010—The Webby Awards—WWF—Fate is in your hands—Best use of GPS or Location technology—Honoree

2010—The Webby Awards—WWF—Fate is in your hands—Integrated Mobile experience—Honoree

2010—The Appie Awards—Minute Maid—Rituals—Beverages(non-alcoholic)—Gold

2010—The Appie Awards—Diageo—The Pact between men—Beverages(alcoholic)—Gold

2010—Adfest—WWF—Fate is in your hands—Innova Lotus 

2010—Spikes Asia—Nanshan Milk powder—ABC Dance Cards—Direct—Finalist

2010—London International Advertising Awards(LIA)—Nanshan Milk powder—ABC Dance Cards—Best use of typography—Bronze

2010—China Effies—Minute Maid—Catch—Bronze

2011—AME Awards Festival—Minute Maid—Catch—shortlist

2011—AME Awards Festival—Mentos Perfetti Van Melle—Love Story—shortlist

2011—One Show—Nanshan Ava Diary—ABC Dance Cards—P.O.P/in-store single—Silver

2011—Art Directors Club(ADC)—Nanshan Ava Diary—ABC Dance Cards—Silver

2011—D&AD—Nanshan Ava Dairy—ABC Dance Cards—Typography for design—Shortlist

2011—D&AD—Nanshan Ava Dairy—ABC Dance Cards—Art Direction—Shortlist

2011—D&AD—WWF—Cut outs—Illustration for Press & Poster advertising—Shortlist

2011—CLIO Awards—Nanshan AVA Dairy—ABC Dance Cards—Typography for design—Shortlist

2011—Spikes Asia—Mentos Perfetti Van Melle—Love Story—Film—shortlist

2011—Chinese Elements International Awards—Mentos Perfetti Van Melle—Love Story—shortlist

2011—LongXi—Mentos Perfetti Van Melle—Love Story—TV food &confectionary—Finalist

2011—LongXi—Diageo—Words on a journey—Integrated campaign—Finalist

2011—China Effies—Mentos Perfetti Van Melle—Love Story—Daily goods-food—Silver

2011—China Effies—Diageo—Words on a journey—Daily goods-alcohol—Bronze

2011—Shanghai International Film Festival—Johnnie Walker presents Yulu—Official Selection

2011—Hong Kong Film Festival—Johnnie Walker presents Yulu—Official Selection

2011—Tokyo FilmEx International Film Festival—Johnnie Walker presents Yulu—Official Selection

2011—Busan International Film Festival—Johnnie Walker presents Yulu—Official Selection

2011—Yunnam International Film Festival—Johnnie Walker presents Yulu—Official Selection

2012—AME Awards—DIageo—Yulu: Words on a journey—Best PR—Silver

2012—Cannes Lions—Ice Dew—60%—Film Lions—Shortlist

2012—China 4As Golden Seal Awards—Ice Dew—60%—Film—Gold

2012—China 4As Golden Seal Awards—Lynx-Unilever—Little Brother—Film—Gold

2012—China 4As Golden Seal Awards—Mentos Perfetti Van Melle—Mentos forever—Film—Bronze

2012—China 4As Golden Seal Awards—Alpenliebe—Tough Boss—Film—Bronze

2012—China 4As Golden Seal Awards—Alpenliebe—Tough Dad—Film—Shortlist

2012—China 4As Golden Seal Awards—Lynx-Unilever—Fantasy—Print—Shortlist

2012—China 4As Golden Seal Awards—Lynx-Unilever—Kiss Art—New Media—Shortlist

2012—China Great Wall Awards—Ice Dew—60%—Film—Silver

2012—China Great Wall Awards—Alpenliebe—Tough Boss—film—Bronze

2012—China Great Wall Awards—Alpenliebe—Tough Dad—film—Bronze

2012—China Great Wall Awards—Mentos Perfetti Van Melle—Mentos forever—film—shortlist

2012—China Effies—Minute Maid Dairy—No. 1 fan—Shortlist

2012—China Elements awards—Diageo—Yulu:Words on a journey—Silver

2013—Adfest—Diageo—Doomsday—Design lotus—Finalist

2013—Adfest—Ice Dew—60%—Film Lotus—Finalist

2013—Cannes Lions—WWF—Digital Earth Hour—Media Lions—Silver

2013—Cannes Lions—WWF—Digital Earth Hour—Direct lions—Shortlist

2013—Spikes Asia—WWF—Digital Earth Hour—Best use of digital Media—Silver

2013—Spikes Asia—WWF—Digital Earth Hour—Charities/non-profit organizations—Silver

2013—Spikes Asia—WWF—Digital Earth Hour—Mobile Advertising—Silver

2013—China 4As Golden Seal Awards—Diageo—Game changer (Bruce Lee)—Craft category—Gold

2013—China 4As Golden Seal Awards—WWF—Digital Earth Hour—Digital/Internet category—Silver

2013—China 4As Golden Seal Awards—Diageo—Paralympics (Conviction)—Digital category—Bronze

2013—China 4As Golden Seal Awards—Mentos —Boss—Film category—Bronze

2013—China 4As Golden Seal Awards—Diageo—Paralympics (Conviction)—Craft category—Shortlist

2013—China 4As Golden Seal Awards—Diageo—Paralympics (Conviction)—Print category—Shortlist

2013—China 4As Golden Seal Awards—Diageo—Game changer (Bruce Lee)—Film category—Shortlist

2013—China 4As Golden Seal Awards—iReader—Tree story—Outdoor category—Shortlist

2013—China 4As Golden Seal Awards—WWF—Digital East Hour—Digital/internet category—Shortlist

2013—China Effies—Diageo—Baileys Cream with Spirit—Beverage alcoholic category—Bronze

2013—WARC Prize for Asian Strategy—Diageo—Baileys Cream with Spirit—Silver

2013—Digital Asia Festival—WWF—Digital Earth Hour—Display,Banners and Rich media—Silver

2013—LongXi Awards—Diageo—Paralympics(Conviction)—Silver

2013—LongXi Awards—WWF—Digital Earth Hour—4 X Bronze

2013—LongXi Awards—iReader—Tree Story—2 X Bronze

2013—LongXi Awards—iReader—Snow white—Bronze

2013—LongXi Awards—iReader—Sherlock Holmes—Bronze

2013—LongXi Awards—Diageo—Paralympics(Conviction)—5 X Bronze

2013—LongXi Awards—Diageo—See you tomorrow—Bronze

2013—LongXi Awards—WWF—Digital Earth Hour—5 X Finalist

2014—AME Awards—WWF—Digital Earth Hour—Use of Medium Events—AME Green Award

2014—AME(Global)—WWF—Digital Earth Hour—Social/Environmental benefit—Silver

2014—AME(Global)—WWF—Digital Earth Hour—Use of Medium Events—Gold

2014—AME(Global)—WWF—Digital Earth Hour—Low budget—Bronze

2014—AME(Asia)—British Airways—British Etiquette—Digital Strategy(travel)—Bronze

2014—AME(Asia)—WWF—Digital Earth Hour—Digital Strategy(Display & Rich media)—Bronze

2014—AME(Asia)—WWF—Digital Earth Hour—Digital Strategy(Charities)—Shortlist

2014—AME(Asia)—British Airways—British Etiquette—Media Strategy(Social)—Shortlist

2014—Webby Awards—WWF—Digital Earth Hour—Best Use of Online Media—Official Honoree

2014—China 4As Golden Seal Awards—British Airways—British Etiquette—Shortlist

2014—China 4As Golden Seal Awards—WWF—Smog Hijack—2 X Shortlist

2014—LongXi Awards—WWF—Smog Hijack—Social Engagement(interactive)—Bronze

2014—LongXi Awards—WWF—Smog Hijack—Online Innovation—Bronze

2014—LongXi Awards—IKEA—Online Shopping Tips—Design/motion—Shortlist

2014—Cannes Lions Chimera Awards—Plight Map—Winner

2015—Adfest—WWF—Smog Hijack—Interactive Lotus—Bronze

2015—Adfest—WWF—Smog Hijack—Direct Lotus—Shortlist

2015—D&AD—WWF—Smog Hijack—Direct Response Digital—Wood Pencil

2015—Cannes Lions—Lifebuoy(Unilever)—Red Packet—Direct—Shortlist

2015—Spikes Asia—Lifebuoy(Unilever)—Red Packet—Direct(FMCG)—Shortlist

2015—Spikes Asia—Lifebuoy(Unilever)—Red Packet—PR Corporate Responsibility—Shortlist

2015—Spikes Asia—Lifebuoy(Unilever)—Red Packet—PR (FMCG)—Shortlist

2016—Cannes Lions—Lifebuoy(Unilever)—-Red Packet—-Health & Wellbeing —- Silver

2016—CCTV Awards—Unborn Baby—Film— Silver

2016—CCTV Awards—Unborn Baby—Best Director— Gold

2020—Marketing Interactive Agency of the Year Awards—Brand & Design Consultancy of the Year—Silver

2022—Marketing Interactive MARKies Award— Most Creative Out-of-Home —GIC: Growing Bold Futures:Urban Farm Bus Stops — Gold

2022—APAC Effies Awards—Media Innovation, Existing Channel—GIC: Growing Bold Futures:Urban Farm Bus Stops — Silver

2025—Marketing Excellence Awards 2025 ( MARKies Award) —Most Creative — Integrated Media — Amazon Prime (One Prime Branding) — Gold

2025—Marketing Excellence Awards 2025 ( MARKies Award) —Most Creative — Out-of-Home Media — Amazon Prime (One Prime Branding) — Gold

2026—The Creative Circle Awards—- Direct Gongs: Best integrated Direct-led Campaign —Budweiser The Renewal Bottle —-Silver

2026—The Creative Circle Awards—- Brand Experience & Activation Gongs: Creative Effectiveness: Brand Experience & Activation—Budweiser The Renewal Bottle —-Silver